Pure Allure in Panampily Nagar, Kochi, by Cochin Creative Collective

Pure Allure in Panampily Nagar, Kochi by Cochin Creative Collective - The programme for the project was a flagship store on handcrafted jewellery for the brand Pure Allure which specialises in precious handcrafted jewellery from Jaipur, Rajasthan.

Pure Allure in Panampily Nagar,Kochi by Cochin Creative Collective

The existing building, a unit in the middle income housing sector in Panampilly Nagar, Kochi. The programme for the project was a flagship store on handcrafted jewellery for the brand Pure Allure which specialises in precious handcrafted jewellery from Jaipur, Rajasthan. The brief had to be executed with a shoestring budget in a small area of 650 sq ft. The programme was indeed very new for us. We had to be cautious of the materials and the architecture of the displays as it could possibly conflict with the intricate and ostentatious collection of stones and materials on the handmade Rajasthani jewellery. 

To tackle the problems presented, we chose to place the jewelry on display stands / objects occupying an understated mono material space analogous to the stone stepwells of Rajasthan. Here the mono material covering the floors and walls of the converted space is that of cement and the jewellery is placed on sleek geometric display units which stand out from the mono material background. The display shelves share the mono material language and were devised so that the customer has a clear view of the jewellery irrespective of the level on which it is placed on and it also achieves the requirement to accommodate the extensive collection of handcrafted jewellery offered. 

Drawings

Project Facts

Project Name: Pure Allure
Location: Panampily Nagar,Kochi
Typology – Commercial Interior
Client –Mrudula Murali Mangalasseri
Principal Architects – Ar. Lijo John Mathew and Ar. Madhushitha C A
Architecture Team – Ar. Lijo john Mathew, Ar. Madhushitha CA , Ar. C.Kannan, Ar.Sidharthan Sally Paul
Area –  700 Sqft
Year of Completion – 2020
Photographer – Syam Sreesylam 
Project Contractor –  Easoppen (Civil contractor & Finishes), Jacob (Carpentry), Siji Japsemtax (Steel Fabricator), Anto (Interior Finishes), Siby (Electrical & Plumbing) 

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Recent

Edwin Lutyens' bust which was replaced by C. Rajagopalachari's bust in Rashtrapathi Bhavan

“Changing The Statue Does Not Change the Room”—Geethu Gangadhar on Edwin Lutyens’ Bust Removal

The current Indian government replaced Edwin Lutyens’ bust with freedom fighter C. Rajagopalachari’s at Rashtrapati Bhavan, framing it as decolonisation. But symbolic gestures don’t dismantle colonial mindsets embedded in governance, caste, and institutions. Geethu Gangadhar raises an important question: whether this removal is a way to eradicate colonial baggage or systemic removal of history.

Read More »
Massing during construction, retaining the exposed concrete facade composition, cross columns and profiled beams. Archival collection of Tibet House, 1977. Accessed in 2026

Brutalist India | Tibet House, New Delhi

As part of Brutalist India series Bhawna Dandona writes about Tibet House in New Delhi which is a non-profit cultural centre dedicated to preserving Tibetan heritage, founded in 1965 at the Dalai Lama’s request. The current building’s foundation was laid in 1974, with architect Shivnath Prasad.

Read More »
Vivek Rawal

Architecture, Power, and the Poor | “As a profession, architecture lacks moral position and has become complicit in the neoliberal dispossession of the poor.”—Vivek Rawal

Vivek Rawal argues that architecture—as a profession—is structurally aligned with political and economic power rather than social justice. He critiques how architectural education and practice prioritise developers and real estate over communities, turning housing into a market commodity. Even movements like sustainability and participation, he says, often become tools for elite consumption rather than genuine empowerment. True moral reform, according to Rawal, would mean architects relinquishing control and enabling community-led design and housing decisions.

Read More »
The Chunli Guesthouse, Shanghai, China by TEAM_BLDG 1

The Chunli Guesthouse, Shanghai, China by TEAM_BLDG

The Chunli Guesthouse, Shanghai, China by TEAM_BLDG’s response to nature, memory, and the spirit of place. The design takes “Catching” as its spiritual core, emphasizing the relationship between the architecture and the surrounding rice field landscape.

Read More »

Featured Publications

New Release

Stories that provoke enquiry into built environment

www.architecture.live

Subscribe & Join a Community of Lakhs of Readers

We Need Your Support

To be able to continue the work we are doing and keeping it free for all, we request our readers to support in every way possible.

Your contribution, no matter the size, helps our small team sustain this space. Thank you for your support.

Contribute using UPI

Contribute Using Cards